A.T Kearney
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How to create ‘spokesperson eminence’
A.T. Kearney is a global strategy consultancy. Founded in 1926, A.T Kearney now employs 2700 consultants in 37 countries. Following a review of the firm’s PR support, Rostrum was appointed to increase national press coverage and implement a ‘spokesperson eminence’ plan to raise the profile of key individuals within the firm.
Rostrum has generated a significant increase in national press coverage for A.T. Kearney, which is now regularly quoted in the UK broadsheets on a range of issues. Individual blogs, Twitter and LinkedIn profiles are now being created to increase the profiles of practice leads and the Partners.
